Third-party services
Performance
We want to ensure we provide a good experience on WhatMattress. These cookies allow us to monitor how visitors use our website. This information provides us with anonymous statistics on how many people visit the website, where they have come from and the pages they visit so that we can continue to develop and improve the website and our services.
| Third Party | Description |
| Google Analytics | Collects statistical information about how you use the site so that we can improve the site https://tools.google.com/dlpage/gaoptout |
| Hotjar | Helps monitor website use so that we can improve the site https://docs.hotjar.com/docs/hotjar-cookies |
Functionality
These cookies allow you to share content from the WhatMattress website on popular social media platforms.
| Third Party | Description |
| Social media integration https://facebook.com/policy.php |
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| Social media integration https://dev.twitter.com/web/overview/privacy |
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| Trustpilot | User reviews integration https://legal.trustpilot.com/for-everyone/cookie-policy |
Advertising
Some of these cookies allow us to track the performance of our online advertising campaigns. Others allow third parties to identify what you show an interest in, allowing a more personalized and relevant selection of advertisements to be displayed when you browse the internet.
| Third Party | Description |
| Google AdWords | Tracks performance of advertising campaigns https://www.google.com/policies/privacy/ads/ |
| Facebook Ads | Tracks performance of advertising campaigns. https://www.facebook.com/policy.php |
| Bing | Tracks performance of advertising campaigns. https://www.microsoft.com/en-us/privacystatement/default.aspx |
Special offers
These cookies allow us to provide you with special offers across the site without becoming annoying by showing you too many pop-up messages.
| Third Party | Description |
| Optinmonster | Provides special offers to specific customers. https://optinmonster.com/docs/how-optin-cookies-and-the-global-cookie-work-in-optinmonster/ |
Affiliate Links
When you visit one of the mattress providers from our website, it’s likely that you’ll do so via an affiliate link. When you click on these links a cookie is set and, if you purchase a mattress or other bedding product, the provider is able to identify that you have come from our website and we may earn a commission as a result.
These commissions allow us to continue providing a free service to you.
The Affiliate Marketing Council, part of the Internet Advertising Bureau (IAB) a trade association for online and mobile advertising, has created a website dedicated to helping you understand how affiliate marketing works.